Analyzing Consumerism:Its Dilemma and Transcendence(PDF)
《南京师大学报》(社会科学版)[ISSN:1006-6977/CN:61-1281/TN]
- Issue:
- 2016年06期
- Page:
- 81-
- Research Field:
- 社会理论与实践:消费主义思潮研究专题
- Publishing date:
Info
- Title:
- Analyzing Consumerism:Its Dilemma and Transcendence
- Author(s):
- YU Bao-gang
- Keywords:
- consumerism; ideology; scientific outlook on consumption
- PACS:
- -
- DOI:
- -
- Abstract:
- The ideology exists in two kinds of forms:rational and emotional ones. Consumerism is actuallyan emotional form of ideology. Because the purpose of consumerism is to maintain the fundamental interestsof international monopoly capital,its existence as a emotional form of ideology and its way of disseminationmake it increasingly hidden and easy to be misunderstood. Therefore,it is necessary to reveal the nature andthe actual dilemma of consumerism as a type of social ideology from the perspectives of the value,mode andstandpoint of consumption. On this basis,we can construct a scientific outlook on consumption,achievingthe changes from a material-based consumption to a people-oriented one;from unconstrained consumptionto appropriate consumption;and from emphasizing individual freedom to shouldering social responsibility inconsumption.
Last Update: 2016-12-31